Friday, October 25

Katy Perry: Is It The Music or The Marketing?

I wrote this article for Huffington Post, posing a question about Kay Perry and her intense success.

Is it the music or the marketing?  Click here to read it.

What do you think?  What's your experience?  Jim.

2 comments:

  1. Katy Perry appeals to people because she's sexy, funny but mostly self-deprecating. The fans love her for that, in her videos, in her interviews, in her songs, even in the movie of her tour, she teases herself in a fun way. That could obviously be a way of marketing, it is true, but it works. So kudos to her!

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