Monday, July 28

Today's Modern Family, As Advertised


I am relishing in a recent trend in marketing that couldn't have come at a better time.  We can probably thank Modern Family for it.

There's been a flurry of activity from brands who are creatively reflecting today's modern family, and inspiring pop culture at the same time.

Some brands feature real families, while some use perfectly crafted scripts to capture the spirit of how we interact as a family unit.

We've come a long way from June Cleaver!

Here's an article I wrote for Huffington Post on the topic.  Click here to give it a read.

Thanks!  What's your experience?  JIM.


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