The video takes us from blueberry picking and building forts to texting and playing video games. I'll admit it, I built forts and played Pac-Man.
The brand is asking us to #RediscoverNature. A worthy thought and a good platform for content marketing. This from the brand that mapped out nature trails for us last year.
Give a look and tell me what you think:
The notion is good. Not sure I completely buy in but the notion is good.
What's your experience? JIM.