Monday, March 21

Powerade - The Rose that Grew from Concrete

It's March Madness and all the love of brackets that comes with it.

But something special emerged this year...this creative execution from Powerade proving that fighting adversity and staying committed to your goals can lead to greatness.

Or better said, we should all work to be that "rose that grew from concrete."

Well done, Powerade. So inspiring.

What's your experience? JIM