If you missed The Grammy Awards the other night, there's a piece of advertising you shouldn't miss. It's actually more of a collaboration than just advertising, but then again that's the sign of the times when it comes to marketing.
I'll let the work speak for itself.
So fun and so on brand for all the brands involved. A bit infectious actually, as any piece of marketing - or collaboration - should be.
Did you see it on The Grammy Awards? What's your experience? JIM