This campaign from Subaru is simply the best. Better than all the rest.
#MakeADogsDay. Think of it as giving your dog a personal bucket list for the day.
Subaru invited people to upload content where they were treating their dogs to the best of the best for the day...in an attempt to raise awareness for adoption of shelter dogs. Doggie massages, charbroiled steak, play dates with their best friends...you get the point I am sure.
And then the brand gave some shelter dogs a grand experience for the day, in attempt to get them placed into homes pronto.
Pretty spectacular. Click here to see more of the campaign, from the agency's website.
What's your experience? JIM