Wednesday, December 27

Favorite Videos from 2017


AdWeek, one of my fav trade publications, ran its list of the most viewed videos of the year. I love year-end lists, so I thought I'd publish their list here too. Click here if you want to give it a read and a watch. Check out the likes of Mr. Clean, Kia, Samsung, and Dior, just to name a few. It's a buffet of big brand video content!

Their list got me thinking of my own, so I thought I'd send along my three favorite videos of the year. In no particular order! Note that none of these made AdWeek's list...so while they weren't the most viewed, I do believe they were very compelling nonetheless!

First up, the RSPCA in Britain shows us why a live pet may not make a great holiday gift...



Next up, this one gets an award for parenting. #MyHeroes isn't what you think it's going to be...



I have to include the world's longest video...#EveryGirlCounts which debuted on International Women's Day...



Oh what the heck, let's throw in another one! This one from Gillette about assisted shaving gets me every time too!



I’ve just gotta do one more! I just have to show this very important Kiss Cam video from Love Has No Labels...



2017 was a great year for video content, that's for sure. Here's to more in 2018! What'll be most-watched then?

What's your experience? JIM

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